Joii Sushi

The Shop

A division of New England Seafood International, Joii Sushi specialise in sashimi grade yellowfin tuna. Caught be a small number of specially selected long line super-freezing vessels from Korea and Japan, the tuna is processed to the highest standards ensuring it is perfect for sashimi and other raw dishes

Joii work closely with their partners in Korea & Japan across all areas of the operation from their high standards of responsible fishing methods, landing, handling, and fast freezing of the tuna through processing and transport to their premises in Chessington. Their patented ‘superthaw’ technology further enhances the quality of the tuna to maximise taste and colour of the natural fish without any additional preserving processes.

Customers wishing to eat fish without cooking, can be reassured that our tuna will be safe to eat raw as Joii are the only the only BRC AA* approved raw, ready-to-eat fish production in the world! Not only is it prepared and processed to exceptionally high standards but each batch of tuna is tested and guaranteed to be legally histamine-free

We have been sourcing our ‘Sashimi Grade’ Yellowfin Tuna from Joii since we opened the shop and it is hugely popular with our customers. Whether they prefer to eat it raw or cooked, it’s always a winner.

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